Website Design for Nonprofit Organization

Client: ISAAC (Interfaith Strategy for Advocacy & Action in the Community) Kalamazoo

Industry: Nonprofit Organization

Services Provided: Website Redesign from Drupal to WordPress, Responsive Design Implementation, Integrated Donation and E-commerce Features, Google Calendar and Email Newsletter System Integration

Background: ISAAC Kalamazoo, a nonprofit organization dedicated to community advocacy and action, required a digital overhaul to enhance their online presence and community engagement capabilities. Their existing Drupal website needed an upgrade to a more versatile and maintainable platform.

Challenge: The primary challenge was transitioning ISAAC from Drupal to WordPress, ensuring the new site was not only aesthetically pleasing and functional but also easy to manage. Key features such as integrated donations, e-commerce, and event management were essential to support their community-focused initiatives.

Solution by 2 Acre Studios:

  1. WordPress Website Redesign: We developed a new WordPress-based website, offering a flexible, user-friendly platform that aligned with ISAAC’s operational needs.
  2. Responsive Design Framework: The website was built using a responsive design framework, ensuring it was accessible and appealing on various devices, from desktops to smartphones.
  3. Donation and E-commerce Integration: We incorporated features for online donations and e-commerce, enabling ISAAC to facilitate fundraising and sell merchandise directly through their website.
  4. Google Calendar Events Integration: The integration of Google Calendar allowed ISAAC to easily manage and display upcoming events, enhancing community participation and awareness.
  5. Email Newsletter System: An email newsletter system was implemented, fostering ongoing communication with supporters and enhancing ISAAC’s marketing efforts.

Results: The transformation of ISAAC Kalamazoo’s website has significantly bolstered their digital footprint:

  • Improved user experience and accessibility with a responsive, modern design.
  • Enhanced capabilities for fundraising and merchandise sales through integrated donation and e-commerce features.
  • Efficient event management and increased community engagement through the Google Calendar integration.
  • Effective communication with supporters and increased reach via the email newsletter system.
  • Positive feedback from the ISAAC team on the ease of website maintenance and content management.

Conclusion: 2 Acre Studios’ redesign of the ISAAC Kalamazoo website demonstrates our commitment to empowering nonprofit organizations through technology. By delivering a multifunctional, easy-to-manage website, we have equipped ISAAC with the digital tools necessary to amplify their advocacy efforts and strengthen community connections.

As the Development and Communications Director for the national Gamaliel Foundation one of the areas where we really want to improve our game nationally is by providing websites that provide timely information and help our audiences understand who we are, what we do, and why it matters. ISAAC Kalamazoo’s site gets the job done well and is a model for our affiliates. It works on my smartphone, too!
Gordon Mayer