Client: The Wilton Group
Industry: Professional Services
Services Provided: Responsive Design Framework Upgrade, SEO Optimization, Website Maintenance and Updates
Background: The Wilton Group, initially choosing a local developer in New York for their website development, found themselves facing multiple challenges with the site’s performance and maintenance. After a year of growing issues, they turned to 2 Acre Studios for a much-needed overhaul.
Challenge: The existing website was plagued with functionality issues and was not responsive, leading to a subpar user experience. Additionally, the site was not performing well in search engine rankings, further impacting its effectiveness. The Wilton Group needed a reliable partner to address these challenges efficiently and economically.
Solution by 2 Acre Studios:
- Responsive Design Framework: We transitioned the website from a basic WordPress theme to a responsive design framework. This change not only improved the site’s appearance and usability across various devices but also simplified the process of making updates.
- SEO Optimization: Recognizing the importance of search engine visibility, we conducted thorough SEO work. This effort focused on improving the site’s ranking on Google, ensuring that The Wilton Group would be easily found by potential clients.
- Ongoing Maintenance and Quick Updates: We provided continuous website maintenance and ensured that client requests for updates were met swiftly and efficiently.
- User Experience Enhancement: The new design and structure significantly enhanced the overall user experience, making the site more intuitive and accessible.
Results: The transformation of The Wilton Group’s website has yielded significant improvements:
- Enhanced website functionality and responsiveness, leading to a better user experience.
- Improved search engine rankings due to strategic SEO efforts.
- Quicker turnaround for updates and maintenance, resulting in cost-effective website management.
- Positive feedback from the client and their customers on the improved website performance and design.
Conclusion: The successful upgrade of The Wilton Group’s website by 2 Acre Studios showcases our ability to not only rectify existing issues but also enhance digital presence through responsive design and SEO. This project stands as a testament to our commitment to providing efficient, economical, and high-quality web solutions to our clients.